Amazon is constantly expanding its market – could the financial advice industry be next?
Advisers envision a disrupted advice industry if Amazon shows up
News that Amazon is buying Whole Foods has some financial planners envisioning a transformed advice industry if the internet giant buys its way into the business of delivering personal financial services. The prospect is not much of a stretch given the online retailing behemoth already does lending – to the tune of $1 billion to small businesses over the last year – as well as payments and credit cards.
