Canadians are spending more and more time on their smartphones and devices, and that is having an impact on how they perceive their benefit plans.
Smartphone behaviour, benefits plans and the demographic shift
As the ways that Canadians use smartphones and apps continue to evolve, what are the implications for those technologies in health-care and wellness services? According to recent studies by digital marketing company Catalyst Canada, the number of apps per smartphone is declining, but the actual use of them is becoming more specialized.