It turns out self deprecation can lead to idea generation!
Research: For Better Brainstorming, Tell an Embarrassing Story
Executive Summary Researchers have long studied how to make brainstorming sessions more effective – for example, by setting quantity goals, instead of quality ones. A recent study indicates that people can also be primed for more creative idea generation when they kick-off such sessions by sharing embarrassing stories, which lowers their inhibitions and, thus, improves their performance.
