{"id":8964,"date":"2020-05-01T06:00:09","date_gmt":"2020-05-01T11:00:09","guid":{"rendered":"https:\/\/johnstongroup.ca\/the-advisor-journal\/?p=8964"},"modified":"2020-04-17T18:10:42","modified_gmt":"2020-04-17T23:10:42","slug":"a-way-forward-for-small-businesses","status":"publish","type":"post","link":"https:\/\/johnstongroup.ca\/the-advisor-journal\/business\/a-way-forward-for-small-businesses\/","title":{"rendered":"A Way Forward for Small Businesses"},"content":{"rendered":"<p><b>\u00a0<\/b><i><span style=\"font-weight: 400;\">\u201cIt will be years before we fully understand the economic impact of the coronavirus, but one thing is painfully clear right now: Small businesses across the country are facing an existential threat.\u201d<\/span><\/i><span style=\"font-weight: 400;\">\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Although the research is US-based, small businesses in Canada are facing the same reality \u2013 they are very much threatened by the current circumstances.\u00a0 <\/span><span style=\"font-weight: 400;\">This article<\/span><span style=\"font-weight: 400;\"> summarizes what is known now about the impact of COVID-19 on small businesses and provides specific strategies designed to help businesses to navigate the path that lies ahead.<\/span><\/p>\n<blockquote class=\"embedly-card\" data-card-controls=\"0\" data-card-align=\"center\" data-card-theme=\"light\">\n<h4><a href=\"https:\/\/hbr.org\/2020\/04\/a-way-forward-for-small-businesses?utm_medium=email&#038;utm_source=newsletter_daily&#038;utm_campaign=dailyalert_activesubs&#038;utm_content=signinnudge&#038;referral=00563&#038;deliveryName=DM76461\">A Way Forward for Small Businesses<\/a><\/h4>\n<p>We&#8217;ve made our coronavirus coverage free for all readers. To get all of HBR&#8217;s content delivered to your inbox, sign up for the Daily Alert newsletter. It will be years before we fully understand the economic impact of the coronavirus, but one thing is painfully clear right now: Small businesses across the country are facing an existential threat.<\/p>\n<\/blockquote>\n<p><script async src=\"\/\/cdn.embedly.com\/widgets\/platform.js\" charset=\"UTF-8\"><\/script><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0\u201cIt will be years before we fully understand the economic impact of the coronavirus, but one thing is painfully clear right now: Small businesses across the country are facing an existential threat.\u201d\u00a0\u00a0<\/p>\n<p>Although the research is US-based, small businesses in Canada are facing the same reality \u2013 they are very much threatened by the current circumstances.\u00a0 This article summarizes what is known now about the impact of COVID-19 on small businesses and provides specific strategies designed to help businesses to navigate the path that lies ahead.<\/p>\n","protected":false},"author":3,"featured_media":8967,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/hbr.org\/resources\/images\/article_assets\/2020\/04\/Apr20_10_508887207.jpg","fifu_image_alt":"A Way Forward for Small Businesses","footnotes":""},"categories":[8],"tags":[406,45,41],"class_list":{"0":"post-8964","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business","8":"tag-covid19","9":"tag-leadership","10":"tag-small_business"},"_links":{"self":[{"href":"https:\/\/johnstongroup.ca\/the-advisor-journal\/wp-json\/wp\/v2\/posts\/8964","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/johnstongroup.ca\/the-advisor-journal\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/johnstongroup.ca\/the-advisor-journal\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/johnstongroup.ca\/the-advisor-journal\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/johnstongroup.ca\/the-advisor-journal\/wp-json\/wp\/v2\/comments?post=8964"}],"version-history":[{"count":1,"href":"https:\/\/johnstongroup.ca\/the-advisor-journal\/wp-json\/wp\/v2\/posts\/8964\/revisions"}],"predecessor-version":[{"id":8966,"href":"https:\/\/johnstongroup.ca\/the-advisor-journal\/wp-json\/wp\/v2\/posts\/8964\/revisions\/8966"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/johnstongroup.ca\/the-advisor-journal\/wp-json\/wp\/v2\/media\/8967"}],"wp:attachment":[{"href":"https:\/\/johnstongroup.ca\/the-advisor-journal\/wp-json\/wp\/v2\/media?parent=8964"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/johnstongroup.ca\/the-advisor-journal\/wp-json\/wp\/v2\/categories?post=8964"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/johnstongroup.ca\/the-advisor-journal\/wp-json\/wp\/v2\/tags?post=8964"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}