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	<title>small_business &#8211; The Journal | Johnston Group</title>
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	<link>https://johnstongroup.ca/the-advisor-journal</link>
	<description>Advice and information to help you support your business, your people and you.</description>
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	<item>
		<title>How to handle tough discussions around layoffs or wage cuts</title>
		<link>https://johnstongroup.ca/the-advisor-journal/business/how-to-handle-tough-discussions-around-layoffs-or-wage-cuts/</link>
					<comments>https://johnstongroup.ca/the-advisor-journal/business/how-to-handle-tough-discussions-around-layoffs-or-wage-cuts/#respond</comments>
		
		<dc:creator><![CDATA[Gayle Martin]]></dc:creator>
		<pubDate>Tue, 08 Nov 2022 14:17:38 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[HR]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[employee_layoff]]></category>
		<category><![CDATA[employee_management]]></category>
		<category><![CDATA[human_resources]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[small_business]]></category>
		<category><![CDATA[thought_leadership]]></category>
		<guid isPermaLink="false">https://johnstongroup.ca/the-advisor-journal/?p=10722</guid>

					<description><![CDATA[<img width="1000" height="600" src="https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/11/0394_637968040183089238.jpg" class="attachment-large size-large wp-post-image" alt="How to handle tough discussions around layoffs or wage cuts" title="How to handle tough discussions around layoffs or wage cuts" decoding="async" fetchpriority="high" srcset="https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/11/0394_637968040183089238.jpg 1000w, https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/11/0394_637968040183089238-300x180.jpg 300w, https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/11/0394_637968040183089238-150x90.jpg 150w, https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/11/0394_637968040183089238-768x461.jpg 768w" sizes="(max-width: 1000px) 100vw, 1000px" />The reality of the current economy makes layoffs and wage cuts inevitable, particularly in certain industries that are most impacted. It's never easy to have the dreaded task of advising your employees of this news.  Read ahead for some solid guidelines for handing this awkward scenario.]]></description>
		
					<wfw:commentRss>https://johnstongroup.ca/the-advisor-journal/business/how-to-handle-tough-discussions-around-layoffs-or-wage-cuts/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
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            	</item>
		<item>
		<title>How Small Businesses Can Prepare For a Recession</title>
		<link>https://johnstongroup.ca/the-advisor-journal/business/how-to-help-parents-struggling-with-burnout/</link>
					<comments>https://johnstongroup.ca/the-advisor-journal/business/how-to-help-parents-struggling-with-burnout/#respond</comments>
		
		<dc:creator><![CDATA[Johnston Group]]></dc:creator>
		<pubDate>Thu, 15 Sep 2022 14:48:26 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[#corporateplanning]]></category>
		<category><![CDATA[business_strategy]]></category>
		<category><![CDATA[small_business]]></category>
		<guid isPermaLink="false">https://johnstongroup.ca/the-advisor-journal/?p=10673</guid>

					<description><![CDATA[<img width="600" height="400" src="https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/09/small-business-recession-1-1.webp" class="attachment-large size-large wp-post-image" alt="How Small Businesses Can Prepare For a Recession" title="How Small Businesses Can Prepare For a Recession" decoding="async" srcset="https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/09/small-business-recession-1-1.webp 600w, https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/09/small-business-recession-1-1-300x200.webp 300w, https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/09/small-business-recession-1-1-150x100.webp 150w" sizes="(max-width: 600px) 100vw, 600px" />No one wants to imagine a less than rosy future, but it&#8217;s important to be prepared. How Small Businesses Can...]]></description>
		
					<wfw:commentRss>https://johnstongroup.ca/the-advisor-journal/business/how-to-help-parents-struggling-with-burnout/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
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		<item>
		<title>Using Strategic Internal Communications To Impact Business Success</title>
		<link>https://johnstongroup.ca/the-advisor-journal/business/using-strategic-internal-communications-to-impact-business-success/</link>
					<comments>https://johnstongroup.ca/the-advisor-journal/business/using-strategic-internal-communications-to-impact-business-success/#respond</comments>
		
		<dc:creator><![CDATA[Johnston Group]]></dc:creator>
		<pubDate>Wed, 17 Aug 2022 19:36:20 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[business_communication]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[small_business]]></category>
		<guid isPermaLink="false">https://johnstongroup.ca/the-advisor-journal/?p=10653</guid>

					<description><![CDATA[<img width="959" height="639" src="https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/08/960x0.jpg" class="attachment-large size-large wp-post-image" alt="Using Strategic Internal Communications To Impact Business Success" title="Using Strategic Internal Communications To Impact Business Success" decoding="async" srcset="https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/08/960x0.jpg 959w, https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/08/960x0-300x200.jpg 300w, https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/08/960x0-150x100.jpg 150w, https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/08/960x0-768x512.jpg 768w, https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/08/960x0-900x600.jpg 900w" sizes="(max-width: 959px) 100vw, 959px" />Often overlooked, internal communications can have a huge impact on morale, culture and performance. Council Post: Using Strategic Internal Communications...]]></description>
		
					<wfw:commentRss>https://johnstongroup.ca/the-advisor-journal/business/using-strategic-internal-communications-to-impact-business-success/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
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            	</item>
		<item>
		<title>5 Ways Small Business Owners Can Embrace Rapid Digital Change to Get Closer to Their Customers</title>
		<link>https://johnstongroup.ca/the-advisor-journal/business/5-ways-small-business-owners-can-embrace-rapid-digital-change-to-get-closer-to-their-customers/</link>
					<comments>https://johnstongroup.ca/the-advisor-journal/business/5-ways-small-business-owners-can-embrace-rapid-digital-change-to-get-closer-to-their-customers/#respond</comments>
		
		<dc:creator><![CDATA[Johnston Group]]></dc:creator>
		<pubDate>Tue, 05 Jul 2022 17:45:07 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business_strategy]]></category>
		<category><![CDATA[change]]></category>
		<category><![CDATA[small_business]]></category>
		<guid isPermaLink="false">https://johnstongroup.ca/the-advisor-journal/?p=10628</guid>

					<description><![CDATA[<img width="300" height="200" src="https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/07/1651698967-GettyImages-860802248.webp" class="attachment-large size-large wp-post-image" alt="5 Ways Small Business Owners Can Embrace Rapid Digital Change to Get Closer to Their Customers" title="5 Ways Small Business Owners Can Embrace Rapid Digital Change to Get Closer to Their Customers" decoding="async" srcset="https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/07/1651698967-GettyImages-860802248.webp 300w, https://johnstongroup.ca/the-advisor-journal/wp-content/uploads/2022/07/1651698967-GettyImages-860802248-150x100.webp 150w" sizes="(max-width: 300px) 100vw, 300px" />Managing change is essential, but it can be difficult, especially for small business owners who are often wearing a lot...]]></description>
		
					<wfw:commentRss>https://johnstongroup.ca/the-advisor-journal/business/5-ways-small-business-owners-can-embrace-rapid-digital-change-to-get-closer-to-their-customers/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
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            	</item>
		<item>
		<title>31 Experts Give Their Best Small Business Tips for Standing Out on Social Media</title>
		<link>https://johnstongroup.ca/the-advisor-journal/business/31-experts-give-their-best-small-business-tips-for-standing-out-on-social-media/</link>
					<comments>https://johnstongroup.ca/the-advisor-journal/business/31-experts-give-their-best-small-business-tips-for-standing-out-on-social-media/#respond</comments>
		
		<dc:creator><![CDATA[Gayle Martin]]></dc:creator>
		<pubDate>Wed, 25 May 2022 10:55:38 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[business_strategy]]></category>
		<category><![CDATA[businesssuccess]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[promoting]]></category>
		<category><![CDATA[small_business]]></category>
		<category><![CDATA[social_media]]></category>
		<guid isPermaLink="false">https://johnstongroup.ca/the-advisor-journal/?p=10585</guid>

					<description><![CDATA[<img width="1024" height="1024" src="https://i1.wp.com/www.postplanner.com/hs-fs/hubfs/blog_post_images/31_Experts_Give_Their_Best_Small_Business_Tips_for_Standing_Out_on_Social_Media-ls.png?noresize&amp;width=980&amp;height=515&amp;name=31_Experts_Give_Their_Best_Small_Business_Tips_for_Standing_Out_on_Social_Media-ls.png&amp;w=1024&amp;resize=1024,1024&amp;ssl=1" class="attachment-large size-large wp-post-image" alt="31 Experts Give Their Best Small Business Tips for Standing Out on Social Media" title="31 Experts Give Their Best Small Business Tips for Standing Out on Social Media" decoding="async" />Most people who own a business have come to realize how important it is to have a website to expand their reach to prospective clients.  Business owners who are still not using social media sites like Facebook, Instagram, LinkledIn, etc. to promote and develop their business, are missing out on a very significant opportunity.]]></description>
		
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			<slash:comments>0</slash:comments>
		
		
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		<item>
		<title>4 ways to leverage the most underutilized tool in your benefits arsenal</title>
		<link>https://johnstongroup.ca/the-advisor-journal/business/4-ways-to-leverage-the-most-underutilized-tool-in-your-benefits-arsenal/</link>
					<comments>https://johnstongroup.ca/the-advisor-journal/business/4-ways-to-leverage-the-most-underutilized-tool-in-your-benefits-arsenal/#respond</comments>
		
		<dc:creator><![CDATA[Gayle Martin]]></dc:creator>
		<pubDate>Mon, 04 Apr 2022 10:55:58 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[HR]]></category>
		<category><![CDATA[#employee_retention]]></category>
		<category><![CDATA[business_strategy]]></category>
		<category><![CDATA[employee_benefits]]></category>
		<category><![CDATA[employee_health]]></category>
		<category><![CDATA[employee_management]]></category>
		<category><![CDATA[small_business]]></category>
		<category><![CDATA[workplace]]></category>
		<guid isPermaLink="false">https://johnstongroup.ca/the-advisor-journal/?p=10477</guid>

					<description><![CDATA[<img width="1024" height="1024" src="https://i1.wp.com/images.benefitspro.com/contrib/content/uploads/sites/412/2021/12/AdobeStock_271105300.jpg?w=1024&amp;resize=1024,1024&amp;ssl=1" class="attachment-large size-large wp-post-image" alt="4 ways to leverage the most underutilized tool in your benefits arsenal" title="4 ways to leverage the most underutilized tool in your benefits arsenal" decoding="async" />"Research showed that when employees understand how their benefits work through their employer’s benefits communications, they’re 100% more likely to trust their employer’s leadership, 78% more likely to be happy with their job, and 50% more likely to be loyal to their employer."  That's powerful!]]></description>
		
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			<slash:comments>0</slash:comments>
		
		
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		<item>
		<title>10 Key Steps To Building A Great Small Business Website</title>
		<link>https://johnstongroup.ca/the-advisor-journal/business/10-key-steps-to-building-a-great-small-business-website/</link>
					<comments>https://johnstongroup.ca/the-advisor-journal/business/10-key-steps-to-building-a-great-small-business-website/#respond</comments>
		
		<dc:creator><![CDATA[Gayle Martin]]></dc:creator>
		<pubDate>Mon, 28 Mar 2022 10:55:02 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[business_strategy]]></category>
		<category><![CDATA[business_website]]></category>
		<category><![CDATA[businesssuccess]]></category>
		<category><![CDATA[small_business]]></category>
		<guid isPermaLink="false">https://johnstongroup.ca/the-advisor-journal/?p=10462</guid>

					<description><![CDATA[<img width="1024" height="1024" src="https://i2.wp.com/imageio.forbes.com/blogs-images/allbusiness/files/2019/05/website-development.jpg?fit=bounds&amp;format=jpg&amp;width=960&amp;w=1024&amp;resize=1024,1024&amp;ssl=1" class="attachment-large size-large wp-post-image" alt="10 Key Steps To Building A Great Small Business Website" title="10 Key Steps To Building A Great Small Business Website" decoding="async" />This helpful article from Forbes was written by a webmaster who specializes in WordPress, graphic design, mobile-friendly website development and much more.  If this seems beyond your scope or comfort level, it may be worthwhile seeking out professional help in building a winning website for your business.]]></description>
		
					<wfw:commentRss>https://johnstongroup.ca/the-advisor-journal/business/10-key-steps-to-building-a-great-small-business-website/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
		<media:content url="https://i0.wp.com/imageio.forbes.com/blogs-images/allbusiness/files/2019/05/website-development.jpg?fit=bounds&#038;format=jpg&#038;width=960&#038;ssl=1" medium="image"></media:content>
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		<item>
		<title>The Top 5 Biggest Cyber Security Threats That Small Businesses Face And How To Stop Them</title>
		<link>https://johnstongroup.ca/the-advisor-journal/business/the-top-5-biggest-cyber-security-threats-that-small-businesses-face-and-how-to-stop-them/</link>
					<comments>https://johnstongroup.ca/the-advisor-journal/business/the-top-5-biggest-cyber-security-threats-that-small-businesses-face-and-how-to-stop-them/#respond</comments>
		
		<dc:creator><![CDATA[Gayle Martin]]></dc:creator>
		<pubDate>Mon, 21 Mar 2022 10:55:56 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[business_advice]]></category>
		<category><![CDATA[business_strategy]]></category>
		<category><![CDATA[businesssuccess]]></category>
		<category><![CDATA[cyber_security]]></category>
		<category><![CDATA[small_business]]></category>
		<guid isPermaLink="false">https://johnstongroup.ca/the-advisor-journal/?p=10443</guid>

					<description><![CDATA[<img width="1024" height="1024" src="https://i3.wp.com/expertinsights.com/insights/wp-content/uploads/2021/12/Webp.net-compress-image-16.jpg?w=1024&amp;resize=1024,1024&amp;ssl=1" class="attachment-large size-large wp-post-image" alt="The Top 5 Biggest Cyber Security Threats That Small Businesses Face And How To Stop Them" title="The Top 5 Biggest Cyber Security Threats That Small Businesses Face And How To Stop Them" decoding="async" />Small business is just as much at risk as larger corporations.  This important article covers the most common security threats facing businesses, and how organizations can take positive measures to protect themselves against them.]]></description>
		
					<wfw:commentRss>https://johnstongroup.ca/the-advisor-journal/business/the-top-5-biggest-cyber-security-threats-that-small-businesses-face-and-how-to-stop-them/feed/</wfw:commentRss>
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		<title>2022 employee benefits and workplace predictions: Tech touchpoints explode</title>
		<link>https://johnstongroup.ca/the-advisor-journal/business/2022-employee-benefits-and-workplace-predictions-tech-touchpoints-explode/</link>
					<comments>https://johnstongroup.ca/the-advisor-journal/business/2022-employee-benefits-and-workplace-predictions-tech-touchpoints-explode/#respond</comments>
		
		<dc:creator><![CDATA[Gayle Martin]]></dc:creator>
		<pubDate>Mon, 28 Feb 2022 11:55:29 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[business_strategy]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[small_business]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[thought_leadership]]></category>
		<category><![CDATA[workplace]]></category>
		<guid isPermaLink="false">https://johnstongroup.ca/the-advisor-journal/?p=10406</guid>

					<description><![CDATA[<img width="1024" height="1024" src="https://i0.wp.com/images.benefitspro.com/contrib/content/uploads/sites/412/2021/12/2022-Employee-benefits-workplace-predictions-4.jpg?w=1024&amp;resize=1024,1024&amp;ssl=1" class="attachment-large size-large wp-post-image" alt="2022 employee benefits and workplace predictions: Tech touchpoints explode" title="2022 employee benefits and workplace predictions: Tech touchpoints explode" decoding="async" />We know a lot has changed in the last two years, but what can business owners expect next? Quickly dive into some of the most compelling workplace predictions for 2022.]]></description>
		
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			<slash:comments>0</slash:comments>
		
		
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		<title>How to retain staff as your company grows</title>
		<link>https://johnstongroup.ca/the-advisor-journal/business/how-to-retain-staff-as-your-company-grows/</link>
					<comments>https://johnstongroup.ca/the-advisor-journal/business/how-to-retain-staff-as-your-company-grows/#respond</comments>
		
		<dc:creator><![CDATA[Gayle Martin]]></dc:creator>
		<pubDate>Tue, 22 Feb 2022 11:55:29 +0000</pubDate>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[HR]]></category>
		<category><![CDATA[business_strategy]]></category>
		<category><![CDATA[businesssuccess]]></category>
		<category><![CDATA[employee_management]]></category>
		<category><![CDATA[employeeretention]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[small_business]]></category>
		<category><![CDATA[thought_leadership]]></category>
		<guid isPermaLink="false">https://johnstongroup.ca/the-advisor-journal/?p=10401</guid>

					<description><![CDATA[<img width="1024" height="1024" src="https://i3.wp.com/cdn-res.keymedia.com/cms/images/us/036/0308_637801946248010472.jpg?w=1024&amp;resize=1024,1024&amp;ssl=1" class="attachment-large size-large wp-post-image" alt="How to retain staff as your company grows" title="How to retain staff as your company grows" decoding="async" />“Building and maintaining a workplace where you value feedback, reward and recognition, learning and development, as well as diversity and inclusion, will encourage your people to stay. Money will not prevail if they do not enjoy their work or the culture.”]]></description>
		
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